Public Relations Tactics

While there are many different public relations tactics, you will only be asked to focus on basic press releases/media advisories, more specifically post-event press releases.  The local media is always looking for interested press releases and photos related to youth and non-profit causes.  

Please note, that NOT every press release will result in coverage for your Pack/Troop/Crew/Post.  Regular contact with the media will build recognition for your group among reporters and will result in ongoing payoff down the road.  

Contact the Council Service Center if you have any questions on this.